In The New York Times, psychology professor Joshua Davis discusses an "enclothed cognition" phenomenon: the effects of clothing on cognitive processes. The article describes research showing that the ability to pay attention increases when wearing a white coat believed to belong to a doctor. An excerpt:
"“I love the idea of trying to figure out why, when we put on certain clothes, we might more readily take on a role and how that might affect our basic abilities,” said Joshua I. Davis, an assistant professor of psychology at Barnard College and expert on embodied cognition who was not involved with the study. This study does not fully explain how this comes about, he said, but it does suggest that it will be worth exploring various ideas."
Read the full article.
Prof. Davis' research deals with "embodiment," the study of thoughts and feelings in terms of their connections with sensory-motor processes. His recent work concerning Botox's impact on emotions has received considerable media attention.